SESC_Videobrasil / 2011

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SESC - The Social Service of Commerce

Created by businesspeople from the Brazilian Commercial and Services Association some 60 years ago, SESC - The Social Service of Commerce bases its undertakings on a solid cultural and educational program with emphasis on social innovation and transformation.

During the 1980s, SESC pioneered new models of cultural action and highlighted the importance of education as a platform for social transformation. The concretization of this premise came as the result of hard work in the cultural field, in all its varied manifestations and for all possible publics, across different age groups and social strata.

In the State of São Paulo, SESC has a network of 32 units, most of which are cultural and sports centers. The entity also offers social tourism activities and programs focused on health, environmental education and digital inclusion, as well as special programs for children and the elderly.

(From a press information)

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