The New Language

Language is a form of communication using verbal and non-verbal tools of expression. It evolves and plays a key role in safeguarding and promoting society.

Unfortunately, Arabian Gulf populations live in full-fledged consumer societies, depending on others in many aspects of life - clothes, food, housing, politics, economics, culture, etc…

Gulf countries have turned into multi-cultural societies. In order for us to adapt to this new situation, we have distorted our Arabic language and metamorphosed it into a strange language, away from our own mother tongue, so as to impart information to others.

However, we failed to convey information to others… We only lost our Arab identity, which is the CLASSICAL ARABIC LANGUAGE.